Hype Alert: Not All AI-Enabled Business Intelligence Makes the Grade

By John Santaferraro, CEO and Head Research Analyst

· Analytics,AI,Generative AI,Business Intelligence

Who would have guessed that the foundation for an explosion of AI-enabled business in telligence would have been laid all the way back in 2018? At the time, we saw the emerging of a new category of business intelligence with augmented and automated intelligence built into the platform. In addition, was a shift toward the use of semantic layers to business-enable access to intelligence. While exisiting vendors were anticpating the coming trend with their investments in AI, business intelligence vendors were emerging from stealth, with AI at the core of their platforms.

Fast forward to 2024 and we have seen the biggest expansion in the use of AI that the world has ever experinced. As a result, the companies that began their journies half a decade ago have an significant competitive advantage against the laggards who failed to invest early.

We are also seeing a rush of new companies using AI to enable business intelligence with new models for conversational business intelligence and self-service analytics. While their demos are inspiring, most of them have years of development before they can offer what it takes to run enterprise-grade business intelligence.

If you are looking to invest in AI-enabled business intelligence, it is important to understand how to spot an AI imposter. A fancy front end dialogue with a business intelligence tool, does not mean the platform will have everything you need to deploy analytics for the masses in your organization. Take some time to read the Ferraro Consulting POV paper, Hype Alert: Not All AI Enabled Business Intelligence Makes the Grade. Discover how a simple checklist can guide you to the best of the best choice of a modern business intelligence platform for your organization. The impact on your business will be transformative.